Writing
Writing
Modern Age
As the only healthcare practice dedicated to improving the aging process, the team at Modern Age needed copy that made complex, health-related topics approachable — without losing sight of the science at the core of their business. I worked with their team to develop blog posts, emails, and ads aligned with broader marketing campaigns.
“Proactive, responsive, and wildly talented, Raleigh is the kind of freelancer you want on your team. She always keeps a line of communication open and can make copy magic happen for ideas big and small.”
Phoebe Dinner, Director of Brand Marketing, Modern Age
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Email:
Blogs:
FCLM
FCLM operates high performing student housing and hotels in the country’s fastest growing cities. I crafted copy for both their B2B and B2C brands across press releases, landing pages, and other key messaging points.
Common
Common was the nation’s leading coliving brand. As their Senior Content Manager, I owned Common’s brand voice across mediums and platforms, from blog posts to leasing signage and brand voice guides. I was the company’s go-to copywriter and wordsmith for major brand moments, including the development of subsidiary brands Noah and Mily (formerly Kin).
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Mily Living homepage (2021 rebrand of Kin Families)
